Today's Dilbert cartoon is a great - showing how body language can be totally opposite to the message being communicated. Something I often tell people about my photography is that I do pay attention to body language, I want to make sure the marketing message your company has is communicated at all levels, including how staff and management appears in a photo.
If you're supposed to be a strong leader who is open to your customers and staff, then why would you stand with your arms crossed which is a closed and defensive pose. By crossing your arms you're protecting your heart - something a person who is afraid would do. There are other things to watch out for when posing for photos as well. Take the popular "cup your parts" pose - holding your hands together in front of your crotch, protecting your genitals. What do you suppose that communicates?
If a picture is worth 1000 words, then you need to make sure they are the right 1000 words.
Monday, September 18, 2006
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